On-page SEO tips for 2023 1. A/B testing I'll start with some on-page topics. A/B testing, or simply testing, is the first tip. We've seen a lot more testing tools emerge in the last few years, which is fantastic because SEO isn't as simple as making...
If you are a small business owner or service professional looking to create a new website, you may be thinking, "It's a jungle out there!" You would not be mistaken. Let's look at a case study involving Carl, a financial planner who is a mash-up of several...
The traditional marketing model was to get as many people to see your product or service's message as possible and hope that a percentage of them would buy. Traditional advertising methods include the yellow pages, radio advertising, direct mail, television commercials, magazine ads, and so...
Your internet impact can linger for a long time, so don't underestimate the impact it can have on the perceived notion of your brand and product. Take considerable time upfront considering whether digital networks (Social Media) is appropriate for your company. Seek first to...
The world after Covid-19 will be different from the one before Covid-19. The crisis has altered the world's behavior and routines. People prefer to buy and order food/goods – anything — online, hence Google searches have skyrocketed. As a result, SEO is a must-use channel for...
The days of running a successful small business only through word-of-mouth and physical sales are long gone. A well-designed, professional-looking website is essential for modern company success. Before hiring a programmer or picking an outsourcing partner, small company owners interested in constructing their first website should...
Because you are running a small business, you may not have the funds to outsource some activities. Hiring a site designer, for example, might be costly if you want to develop an online presence. However, creating a small company website on your own might be...
Regardless of the size of the business, 47 percent of buyers will check the website before making a purchase. Thirty percent of these customers opt to buy from that company because they favor their website. By finishing small company web development now, you can ensure that...
A strong website is vital for the success of any small business, whether you are a freelance photographer, manage a hardware store, or run another form of small business. I know what it takes to produce amazing and engaging company websites as a webmaster who...